Jason had tried to create video in the past, though had struggled to feel comfortable on camera, and spent a large amount of time putting together clips that he was happy with – at least happy enough to share with the world.

We set up a series of comfortable interviews that were later used to generate video content, making Jason the presenter!

To bring in more enquiries, a large scale, quiz and email based funnel was put in place, allowing visitors to the join a Know, Like and Trust converting machine.

Jason had a small circle of connections on Linkedin, mostly built out of existing clients and other accountants.

We turned our custom connecting machines on – building a large circle of the perfect client in and around the local area.

Google themselves had phoned Jason up multiple times to walk him through his Google Ads set up. Over time, his costs had added up, but his results hadn’t really improved – typical really!

We decreased Jason’s budget of £800/pcm down to £400/pcm, and even increased the results!